”My website doesn't work ...
It’s the most common complaint I hear from people when I ask about their websites.
When I hear that, I know what they mean is: it’s not that their website is “broken” but their website isn’t getting them the leads, clients, and sales they were hoping for when they bought it or built it.
Gone are the days of “build it, and they will come.” In the 90’s you could build a website and count on people to find it. But now, there are literally billions of websites on the internet and most of them are businesses.
Your website is one name in a phone-book with 1.5 billion pages. If all you do is put up a website, your people won’t be able to find you.
So… you’ve just started a brand new business. What you want is a gorgeous website and hundreds of hungry eager people showing up daily to …
- read your blog
- opt in to your newsletter
- schedule a discovery session
- sign up for your course
- and ideally purchase a package or two
Maybe you’ll even sign up for a couple “affiliate programs” and make some of that coveted PASSIVE INCOME everyone is always talking about. Making money without having to work hard … that’s the dream … am I right?
But then you spend the money, you build the website, you put it up … AND … nothing. Nobody’s heard of you, nobody finds you… it’s freaking crickets. You’re still hoofing it to get those clients, attending the dreaded networking events, and giving your elevator pitch to everyone you run into and saying your url so many times it’s lost all meaning.
And still … maybe you get 1-2 hits per month.
By the end you’re wondering why you ever bothered investing in this thing in the first place … feeling like you’ve been ripped off … hustled by website wielding charlatans that charmed you with dreams of a massive online presence and an effortless automated system that was never going to be a reality.
Grow Your Business Exponentially with Online Marketing
No matter what your goal is:
- e-courses
- retreats
- speaking engagements
- events
- sessions
- packages
- or selling your products directly
your dreams of the throngs of visitors showing up to hear your expert advice (and pay for it) CAN BE A REALITY!
But here’s the deal … you’ve probably heard the term “algorithm?” It’s basically a complicated formula. Well everything online uses algorithms. So if you want your business to be found online, you need to understand the online formula. And a website is just part of the formula, the other part is called ONLINE MARKETING.
So, what is Online Marketing? What should that look like for your business? And how can you market your business online?
In my new series, “My Website Doesn’t Work — But Here’s How to Fix It,” I will share everything I have learned about online marketing through my extensive research and talking with experts who’ve been building online campaigns for years. This series will break down the steps you need to take to grow your website into a sales making machine! There is no fluff in this series. I get down to the nitty-gritty of what makes a website successful and how YOU can do it by putting your aces in the right places!
If you are interested in a step-by-step process on how to make your business grow exponentially through your website, sign up for my FREE series here.
